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Google AdsAvailable (beta)

Google Ads dashboard

Your Google Ads campaigns in a clear dashboard: cost, clicks, conversions, cost per conversion and ROAS, account by account or added up, next to the rest of your marketing.

InoumetrixGoogle Ads data in Inoumetrix

Metrics

  • Cost
  • Impressions
  • Clicks
  • Conversions
  • Conversion value
  • Video views
  • CTR
  • CPC
  • CPM
  • Conversion rate
  • Cost / conversion
  • ROAS

Breakdowns

  • Date
  • Campaign
  • Ad group
  • Ad
  • Device
  • Network

What you track with Google Ads

By campaign, ad group or ad

Break each metric down by campaign, ad group, ad, device or network, and limit a widget to the campaigns you care about.

Several accounts, never mixed

Connect all your Google Ads accounts. A widget reads the account you choose; several accounts are added up only if you decide so, and the widget says it.

Two years of history, re-read for three days

Up to two years of history imported when you connect. Google corrects conversions for three days: those days are read again at every sync.

Try it: one precise account, one campaign, one chart.

Source
Google Adsdemonstration data
Accounts

One precise account, or several added up: the widget always says which.

Campaign
Metric
Chart

Google AdsFord GranbyVéhicules neufsConversionsIndicator

Conversions

Ford Granby · Véhicules neufs · last 30 days

144-2,7%
Conversions

The widget is computed by Inoumetrix’s engine, as in the app, on demonstration data.

Connect it in four steps.

  1. Create your Inoumetrix account: the Free plan asks for no credit card.
  2. In Connexions, choose Google Ads and authorize access with the Google account that manages your ad accounts.
  3. Tick the Google Ads accounts to sync. You need at least “Read only” access to the account: “Email only” access gives no data.
  4. Add a widget: choose the account, the campaign, the metric and the chart.

Good to know

  • Numbers are synced every hour; the list of campaigns and ad groups, with their status, once a day.
  • Google corrects conversions for 3 days: those days are read again at every sync.

Frequently asked questions.

Can Inoumetrix change my Google Ads campaigns?

No. Inoumetrix reads your numbers; nothing changes in your campaigns unless a person decides it.

How often are the numbers updated?

Every hour. The list of campaigns and ad groups, with their status, once a day.

Can I see cost per conversion and ROAS?

Yes: Inoumetrix computes them from your accounts’ cost, conversions and conversion value.

Your Google Ads dashboard, in minutes.

Create your account, connect your accounts, add your widgets. The Free plan never expires.